Articles and News

Mistakes to avoid while building your business development plan
What is a business plan and why do businesses need it? It is a guide, a roadmap, which outlines your aims and objectives for your

4 habits to make your ideas more creative (and fun!)
Creative Marketing Ideas for Branding Generate more creative ideas in America Where do you summon your great ideas from. How do you get inspired. How

What are your Brand’s Personality Traits
Do you know who you are? Research will tell you, what you are selling and who your target audience is. Brainstorming always yields more dynamic decisions so the first question you should ask is , what kind of voice do you want to apply to your core base of customers.

Advantages of Social Media Marketing for your Business
Did you know that 90% of marketers say that Social Media Marketing in America has increased their business exposure. 66% of marketers that spend 6 hours on social media per week have increased their leads, so whatever your business social media as a strategy in your marketing plan helps grow your brand and your wallet. How do we meet

The Importance of Having a Right Marketing Mindset
Having a right marketing mindset in America (the belief that you are in control of your own ability and can learn to improve) is the key to business success. Having a good work ethic and determination is important but not as important as having that underlying

The 10 Design Principles Every Marketer Must Know
Website design done badly will not get you noticed in your chosen market, so its really important to stand out to your target audience. What are the best web design principles and what makes a stand out web site ?