Rackmove

Brand Development

BrandYou Creative, a leading Digital Marketing Agency, partnered with Rackmove to deliver creative website branding that enhanced their visibility, expanded their audience, and positioned them as a standout brand in the server rack lifting insustry. Our tailored approach included web design, development & hosting, and re-branding visual identity to align their online presence with their business goals.

As a trusted Marketing Agency in New York, we focused on crafting consistent messaging, visually compelling designs, and a cohesive brand identity. By combining strategy and execution, we successfully strengthened Rack moves’ market presence and audience engagement.

Client – Rack Move is a leading provider of ergonomic material handling solutions, specializing in server rack lifting and moving equipment. Their products are designed to enhance safety, efficiency, and workplace ergonomics.
With a strong focus on innovation and customer satisfaction, they offer customizable solutions tailored to specific needs, their products are rigorously tested to ensure optimal performance and reliability.

By partnering with Rack Move, businesses can streamline operations, reduce the risk of injuries, and create a safer, more productive work environment

Edit Content

We engaged with the client to understahd how they work, their strategic thinking, how their business operates, their target market etc developed a comprehensive plan that included website design and marketing strategy, re-branding alignment and guidelines, and brand development to enhance the client’s identity. Then we finalize the design, marketing plan, strategy and execution. Our services included creating a cohesive brand strategy, product branding, designing logos, and delivering brand guidelines to ensure consistency.

For the website, we guided image selection and optimization, set up Google Search Console and Analytics, and provided a CMS manual with training to enable easy updates and self-management. Our work ensured a cohesive brand presence and seamless functionality

Edit Content
  • Website design and marketing strategy
  • Re – Branding alignment and guidelines
  • Company brand development
  • Visual identity
  • Brand strategy
  • All logo formats & stickers
  • Brand materials, & onsite signage, vehicle
  • Product branding

View other Projects

Quick Contact
Name *
E-mail *
Phone *
Select a Service
Your Message
Budget
Debug: fill fields
Quick Contact
Name *
E-mail *
Phone *
Select a Service
Your Message
Budget
Debug: fill fields