BrandYou Creative Agency, a leading brand development company in Ireland, partnered with Ne Zha a modern Chinese restaurant in Dublin to create a dynamic, fearless brand that captures the energy, flavour, and attitude of modern Chinese dining. Inspired by the legendary figure from Chinese mythology, Ne Zha brings bold flavours, social dining experiences, and a fresh approach to Dublin’s food scene. Our goal was to translate this spirit into a complete brand experience, from strategy and visual identity to digital presence and ongoing brand support.
We combined creativity with strategic thinking to craft a brand that’s as adventurous as the menu itself. Every element, from the menu and interior design to the full restaurant visual identity in Ireland was designed to reflect Ne Zha’s spirit: energetic, unapologetic, and unmistakably modern. The result is a dynamic brand that stands out in Dublin’s competitive food scene and creates a memorable, engaging experience for every guest.
Client – Ne Zha is a vibrant Chinese fusion restaurant in Dublin that brings energy, creativity, and a fearless approach to modern Asian dining. Drawing inspiration from the legendary mythological figure Ne Zha, the restaurant combines traditional Chinese flavours with influences from other East Asian cuisines, offering small plates and shareable dishes designed for social dining. Every aspect of the experience, from the bold, playful menu to the lively atmosphere reflects Ne Zha’s mission to push boundaries, celebrate flavour, and make dining an adventurous, memorable experience for every guest.
