Codex

Brand Development, Visual Identity

BrandYou Creative agency offers visual identity design Waterford and have worked with Codex, delivering consultancy and visual identity services to strengthen its brand awareness, engage with its target audience, and drive measurable returns on investment.

The branding for Supplies Company Ireland project included a thorough assessment of Codex’s brand assets, messaging, and design elements to ensure consistency and resonance with the target audience.

Client – Established in 1979 by Brendan Murphy, Codex was founded to offer its customers great value and an unbeatable local service on their day-to-day office supplies. The company may have grown since then but the core principles of the company still remain the same.

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Challenges we faced – To develop an existing visual identity’ message which relates to the existing brand.

Solution – Involve the owner through the process, regular meetings in person and online, to understand the client’s needs and deliverables. We helped bring the clarity needed by the client to make the decisions required for the brand.

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