Cat and the Fiddle Gastro Pub

Brand Development

BrandYou Creative Branding Agency for Hospitality Ireland collaborated with Cat and the Fiddle brand to enhance its brand visibility and growth through comprehensive digital marketing services, including consultancy, research, marketing strategy, social media strategy, website development, and more, serving as a premier marketing agency for businesses.

Client – Cat and The Fiddle Gastro Pub is a brand locally owned in the medieval city of Kilkenny with a legacy dating back to more than 800 years. Cat & Fiddle’s finest good food grub, timeless spirits, whiskey, gin, ambiance, cocktails are tailored to provide enjoyable and memorable experience for guest to gather, socialise and enjoy the grit of live music, ambiance downstairs and beautiful quiet setting upstairs with an all-time classics and modern day selections.

Cat and the Fiddle sought brand strategy for hospitality Ireland to improve sales through branding with a focus on delivering high-quality products and a memorable brand experience.

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We laid out a plan and strategy for their brand strategy, brand alignment etc. which included their existing services. We provided the client with brand strategy, mockups of brochure, guidelines, and logo and layouts from which they chose the one which fit the brand identity. From content we also provided them with guidance of image creation, selected the best images for their website, and sized them. We set up Google Console and Analytics along with provide them with the CMS manual for their website and guided them around its functionality to be able to make changes for themselves.

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Branding & Design

  • Consultation to see all issues internally and externally
  • Recommendations to change the brand’s perception
  • Project management
  • Brand Audit and Analysis
  • Brand Culture and Alignment
  • Brand Strategy
  • Brand Guidelines Manual
  • Visual identity for logo and graphics
  • Menu designing
  • Website plan
  • PPC Campaign

 

Marketing

  • Audit PPC
  • Audit SEO
  • Audit Social media
  • 3 month plan SEO, PPC and Social media

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