Our Secret to finding Your brands Voice
Copywriting is a recognised way to influence your audience into taking action to buy your products and services. So how do you stand out and discover your unique voice in your copy. Finding Your Brands Voice When you were playing in the school playground did...
Is your brand Millennial friendly Here are 6 ways to find out
Targeting your market right With the current economic climate having a well structured target market is more important than ever. It is not possible to target everyone however small businesses can be effective by targeting specialized markets. A niche market...
Can your brand adapt to the new buying process?
Brands fit into many types of businesses, some have been around for many years and are quite traditional in so much that they operate from bricks and mortar buildings or possibly from a small high street premises. It is hard for these businesses to compete with the...
10 Foolproof steps on creating a successful brand
Creating a successful brand The last 10% it takes to launch something takes as much energy as the first 90%.” Rob Kalin, co-founder of Etsy A successful brand defines your business reputation and how visible it is in the market place in relation to your target...