How to make the internet work for your business
Expectations of quick and reliable communication is key in today’s fast evolving business world. So it’s almost unthinkable, whilst starting a business or indeed if you already have a business not to be connected to the internet. It is difficult for a new business to...
How to Create a Brand Identity that stands out
Brand identity is a way of being unique and standing out from your competitors. It also influences your customers experiences on every platform throughout your marketing strategy. It effects how they view your industry, your reputation and your relevance in your...
Generational Marketing – What age is your brand talking to?
There is such a wide variety of brand content on the web today it is necessary to determine what age your target market. Your content could be catorised such as job title and location and then see how that marries to different age groups. There are several types of...